By using Prudential to sell your home, you'll benefit by its many advantages:

Dating back to 1875, the Prudential Financial name, along with the “Rock®” logo, has stood for strength, stability, integrity and trust. Prudential Financial has a presence worldwide with 15 million customers in more than 30 countries. The strength of the “Rock®” was evident when Prudential Financial sold 110 million shares during its Initial Public Offering (IPO) in December, 2001, making it the largest IPO ever in the insurance industry at that time and the eight largest in the history of the New York Stock Exchange, based on gross proceeds.

Prudential Real Estate companies benefit from that recognition and are able to leverage the “Rock Solid®” reputation of Prudential Financial. When home buyers and sellers see our yard signs, they link the “Rock®” logo with the notion of remarkable service quality and exceptional value, backed by a name that has been trusted for more that 125 years.

Why Prudential Real Estate can do more to meet your homeselling and buying needs:

Commitment to Customer Service
Your needs come first. Because the Prudential Real Estate Network is affiliated with the Prudential Financial family of companies, our real estate companies can connect customers throughout North America with Prudential professionals who can assist with a lifetime of financial services ranging from insurance to retirement planning.

Advanced Technology
Prudential Real Estate has pioneered some of the most advanced tools in the industry to create solutions to your homeselling and buying needs. A world-class Website, www.prudential.com, is designed with easy-to-use features that enhance the homesilling and buying experience.

Network Strength
The Prudential Real Estate Network is one of the largest real estate brokerage franchise networks in North America, with over 1,600 member offices. Its network of more that 44,000 sales professionals can satisfy your home selling and buying needs virtually anywhere in the United States and Canada.

High Standards
When you consider buying or selling a home, potentially the largest financial commitment and most important investment in your life, there are not more powerful and important words than reliability and trust. Each and every Prudential Real Estate sales professional carries this responsibility and commitment with them day in and day out — it is what separates Prudential Real Estate from all other real estate organizations. When Prudential Real Estate sales professionals hang their yard sign at a listing or present their business card to a prospect, they are representing an organization that consistently strives to provide the most effective homeownership experience possible, through innovative uses of technology, marketing and key business initiatives.

Fact Sheet

© 2003, Prudential Financial. Prudential Real Estate brokerage services are offered through the network of independently owned and operated broker member franchises of The Prudential Real Estate Affiliates, Inc., a Prudential Financial Company. Prudential is a recognized service mark of the Prudential Insurance Company of America Equal Housing Opportunity.